Pinterest Exposing Your Business!

Last week we talked about How Pinterest can help you market your business.  Now, How do we go about this? How to Make Images Stand Out on Pinterest!

I was given a link in my class to an infograph called Pinterest Image Optimization posted by Mashable.

Ya’ll know I like Infographs!

Basically, follow commonly known social media etiquette and strategies!

  • Use interesting Titles
  • Be Original
  • Remember this is Social Networking not Advertising
  • Link your Pins so readers know were to go for more Information
  • Make as Easy as Possible for readers to navigate  (I’m lazy)
  • Use Keywords/Tags
 
 
 
 

Who sees it? Monitoring Your Online Reputation

How to Monitor Your Online Reputation

Not to be mistaken with DIY, this infograph is simply how to do it right!

You want your business to go Places. Right? Then your business needs a voice, a face and a personality.

Today I’m gonna share an infograph on keeping up with your Social Media reputation.

Just like any other relationship, your online social media presence is dependent on communication and dedication. Think of your business as an Extrovert, eager

to make friends and keep them. Business wants to see whats going on with friends and neighbors and be expected at every party because everyone else feels like your business is

their wing-man. ‘Hehehe’ (so to speak).

Before you get to poken around in other people’s ‘business’ remember to be courteous and have a customer service mindset.
This is not about spying. It’s about Friendship. Do unto others as you would have them do unto you……

Now for the spying part.

If your gonna have an online presence you probably want to know how to “Know when people are checking you out”!

This guide may help a bit. It shows how you can keep up a presence and be helpful to customers by knowing yourself, your business and your goals.

I know you probably started your business for yourself, however, it’s not about you anymore. Never forget, Your business is for  your customers! One for All-All for One!

Social Media Marketing on Instagram?

Wow! That floored me! I never considered using Instagram to market my photography business. I use Instagram all the time for personal stuff, like posting pictures of my cat……… (crickets)

                                                                                                                                                                                           Now, I’m gonna second guess what I post here on out!

socialmediatoday posted an infograph that talks about the do’s and don’t’s of marketing your business on Instagram!

If your going to use Instagram for marketing you need to know how Instagram is different than other social media sites  to be able to reach out successfully.

Check out socialmediatoday‘s post for some valuable guidance!

Social Media Networking = Addiction?

There are so many people on the internet these days! It has become so ingrained in our daily lives that some people are curious to the effects that it has on us. “Good or bad for business?” Is the usual question, however, there’s also concern for Students and how the Social Networking World effects their growth.

Students Addicted to Technology:

If you’ve ever felt a phantom cell phone vibrations in your pocket, you could be addicted to technology. A post on Edudemic by Jeff Dunn momentarily touches base with the increasingly common social media addicted students with this infograph from Education Database Online.

While some believe that Social Media may be ruining Students educational growth, others believe it is good for them.

The infograph shows that the majority of Facebook users worked less than 5hrs a week, while a whopping 80% of non Facebook users worked 16hrs a week.

However, Facebook users were twice as likely to be involved in campus activities than non-Facebook users. “All work and no Facebook, just might make you a dull student”.

After working 16 hrs on top of studying for tests and catching up on homework, I think I’d be a dull student too!

More interesting facts!

Did you know Facebook was originally created for students of Harvard to interact with one another?

The popularity of Facebook has obviously expanded quite a bit since then having the attention of approx. 500,000,000 active users as of 2011.
71.2% of United States internet users have a Facebook. Are we obsessed with Facebook?

Are we Obsessed with Facebook?

Reason’s to video blog

Why use Videos on your website, youtube, facebook, blog?

Because of the magnitude of people who regularly use Social Media to obtain their information, including news, shopping and entertainment, it has become difficult to connect with people, especially potential clients/audiences!

People like social networking because it’s interactive, entertaining and….FREE!

Really, you don’t have to drive somewhere or call anyone, so there is no gas spent and time is greatly reduced!
Oh! And we can get our questions answered almost instantaneously!

So, maybe you want to connect with your prospective audience in the same way they want to connect with you?

Mari Smith, marketing expert http://www.marismith.com/, aired a webinar that talks about video blogs and how they can help your business. The webinar touched topics such as inexpensive equipment and techniques to use, conduct/branding your videos, and the best technique for stating your own video blogging.

The equipment ideas are great for beginners with limited budget or just wanting to experiment. And the advice was helpful also for 1st time video bloggers.

Topics included

  • On the go videos – Great for letting your viewer get a personal feel of you in your environment
  • Creating “Studio-Like video – For more of a professional point of view
  • How to Start – Suggesting How-To videos to start off with and how to word them for the viewer to get a personal interest what you’re offering them

My favorite points were with the lighting techniques and how to understand that what you’re doing is offering your viewers something that benefits them! Kind of like getting freebies. I love Freebies! This part of the webinar helped me understand that what I want to offer viewers may not interest them if they don’t have the same level of knowledge about the topic that I do. They wouldn’t understand why the video is good for them. So, lets put it in terms they know and can connect with.

Mari Smith’s example: If you want to talk to them about 3 point lighting, they may not understand why they need to know about 3 point lighting (even I didn’t know about 3 point lighting and I wasn’t interested). You say instead, How to look great in your videos! Now, the viewer knows what they will learn when they watch your video blog and if it will be something beneficial to them!

This webinar was helpful in teaching on how to connect with a potential audience, and had a few good tidbit tricks for lighting!

If you would like to learn more about Mari Smith and her Marketing Strategies visit her website at http://www.marismith.com/